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Edelweiss Life A rising star in life insurance

  10/28/16 9:17 AM

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  10/28/16 9:17 AM   |

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In 2000, the life insurance industry was privatised, allowing the entry of private players. Edelweiss Life was the 24th player to enter the market in 2011. Since then, it has made strategic moves in the digital space as well as enhanced its reputation in terms of fund management.

Fund management

As of 31st July, 2016, all of Edelweiss Life’s funds were rated 5 star by Morningstar, a leading provider of independent investment research. It is a reputed and trusted source of information as far as rating of funds are concerned. The 5 Star rating is reserved for the top 10 percentile funds, which indicates the top performing funds in specific asset categories such as equity, debt, etc., basis risk-adjusted returns. Only the funds that have completed 3 years are considered for these ratings, to ensure that funds with vintage and consistent performance are ranked. In simple words, it means that the funds of Edelweiss Life have delivered a consistent performance over the years. What this also proves is that Edelweiss Life know how to manage and maximize the customers’ investments.

Online presence

Edelweiss Life is one of the stronger players in the online life insurance space. It has got 5 products to cater to the different needs of the customer. Edelweiss Life Total Secure+ is the latest product to hit the stands. A comprehensive and complete protection plan, it combines the features of both term as well as critical illness plan. The critical illness is an accelerated benefit in the plan. This means, if the policyholder is beset by a critical illness and he claims the Sum Assured as per the critical illness plan, the policy would still continue as a term plan with basic Sum Assured. This product completes the online product portfolio that Edelweiss Life possesses. Now, Edelweiss Life has a robust product portfolio

Login online to www.edelweisslife.in and find out the product that suits your need the best.

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